Recently, the Ora 5, a global smart trendy SUV exclusively equipped with the Prinx XNEX SPORT EV tires under Prinx Chengshan, has launched its pre-sales. As ORA’s first A-class pure electric SUV, the ORA 5 takes "stunning design, cutting-edge intelligence, and global quality" as its core highlights, and joins hands with Gen Z users to interpret the youthful proposition of "Live Bright, Chase Passion".

Prinx is a mid-to-high-end brand under Prinx Chengshan. It is committed to making every innovation and upgrade of its tires perceptible, enabling every traveler curious about the distance to explore journeys to the fullest. It provides full-lifecycle services from products to after-sales for trendy consumers pursuing innovation and quality life — a commitment that perfectly aligns with ORA 5’s original aspiration to create "carefully selected vehicles" for contemporary young people and accompany global urban lifestyle enthusiasts to "chase their passions".

The Prinx XNEX SPORT EV tires for this collaboration were co-developed with the entire ORA 5 vehicle. Featuring a blade-shaped sidewall design, they perfectly integrate with ORA 5’s "Flying Flower Chasing Moon Wheels" and "Clover Wheels", adding a unique romantic implication and dynamic beauty to the vehicle. With a special low-rolling-resistance rubber compound and innovative technologies, the tires’ rolling resistance exceeds the EU label’s highest Class A energy efficiency standard by over 7%, helping consumers bid farewell to range anxiety and shine freely on their journey of "chasing passions".

This powerful alliance is a wonderful collision between Prinx’s brand philosophy of "Exploring Life with Perceptible Technology" and ORA’s brand vision of "Embracing the Flexible Ideal of Technology to Drive the Transformation of Automobiles toward the Future World". It also marks another mighty leap of Prinx Chengshan in the supporting field. To date, Prinx Chengshan has successfully secured a place in the supplier networks of leading automakers including SAIC, Great Wall Motors, XPeng Motors, and Chery New Energy. 

In the future, Prinx Chengshan will stay committed to the concept of sustainable development. With solid support from its five R&D centers in Rongcheng, Qingdao, Thailand, Malaysia, and Europe, plus the North American Technology Center, it will work hand in hand with partners to offer every consumer safe, explorative, and convenient green tires and intelligent mobility services. It will make technological innovation perceptible, make a better life within reach, and "Live Bright, Chase Passion" together with consumers, singing the "Strongest Voice of China" on the world stage.