Prinx Chengshan Holdings Limited (1809.HK)
(Incorporated in the Cayman Islands with limited liability)
Prinx Chengshan H1 2025 Results: RMB5.7B Revenue (Up 6.4%), RMB500M Profit
(HKSAR, China – August 27, 2025) Prinx Chengshan Holdings Limited (“Prinx Chengshan” or the “Company”, Stock Code: 1809.HK) just announced its interim results for the six months ended June 30, 2025. Amidst challenges from fluctuating raw material prices and international trade frictions, the company achieved revenue growth through strategic focus. It actively addressed short-term profit pressure through product optimization, smart manufacturing upgrades, and global expansion, laying a solid foundation for long-term development.
- Revenue reached RMB 5.7 billion, up 6.4% year-on-year (YoY).
- The Company efficiently allocated capacity through smart upgrades at its Shandong and Thailand plants, maintaining industry-leading production utilization rates. Sales of all-steel radial tires / passenger car radial (PCR) tires reached 3.94 million / 9.99 million units (YoY: -3.8% / +5.7%) respectively, generating revenue of RMB 3.16 billion / RMB 2.46 billion (YoY: +3.0% / +11.6%) respectively.
- Gross profit was RMB 948 million (YoY: -28.2%; HoH (from the preceding half): -6.1%), mainly impacted by rising raw material costs, tariffs, and a high base in 2024 due to an anti-dumping tax refund of RMB 145 million.
- Net profit attributable to shareholders was RMB 508 million (YoY: -37.4%; HoH: +1.4%), with a net profit margin of 8.9% (YoY: -6.2 ppts; HoH: flat).
- EBITDA was RMB 791 million (YoY: -33.8%; HoH: -0.2%), with an EBITDA margin of 13.9% (YoY: -8.4 ppts; HoH: -0.3 ppts).
- Basic earnings per share were RMB 0.8 (YoY: -37.0%; HoH: +1.3%).
Structural Highlights Unlock Growth Across Businesses
Amid a split market environment, the Company captured niche opportunities through product and channel adjustments. The product mix continued to improve, with new high-value offerings such as NEV special-purpose tires and the colorful “Chroma Sprite” series tires boosting value-added sales. Revenue from international distributor channels grew 10.9% YoY to RMB 3.896 billion, accounting for 68.3% of its total revenue. The revenue of direct sales to automakers channels surged 30.5% YoY to RMB 792 million.
Focus on Segmented Markets, Building a High-Value Product Matrix
Centered on “Technology + Application,” the Company launched targeted products for different markets to enhance differentiated competitiveness:
- PCR Tires: Utilizing low rolling resistance and Silenteck™ quiet technology, the Company expanded globally—launching Chengshan winter and studded tires in Europe, Prinx and Fortune off-road tires in North America, and introducing the TREKMAN AT01 off-road tire and “Chroma Sprite” series domestically.
- TBR Tires: Focusing on “green, premium, and scenario-specific” trends, the Company launched the ED21/EA06 electric truck tires and a 12R22.5 series with Chinese-character branding (high wear resistance and Irregular Wear-Resistace) in China. Internationally, it developed the AR612/ADR622 regional transport tire series and expanded its winter tire matrix to help fleets reduce costs.
Smart Manufacturing and Supply Chain Upgrades Enhance Efficiency and Resilience
To counter the cost pressures, the Company improved operational efficiency through technical upgrades and lean management:
- Smart Manufacturing: Implemented full automation in logistics, MES for air springs, energy management systems, AI inspection, real-time cost tracking, and logistics optimization.
- Technology Breakthroughs: Studded tires received an OVERRUN road test A+ rating; the “Fuel Save Smart Drive” series achieved EU Grade A in rolling resistance (8.28% lower fuel consumption vs. conventional tires); increased the use of bio-based materials reinforced green competitiveness.
Future Strategy: Anchoring Long-Term Growth Amid Industry Challenges
Looking ahead, Prinx Chengshan will focus on three priorities: optimizing domestic and overseas capacity allocation to strengthen its global footprint against trade friction; accelerating digital and smart manufacturing transformation to further reduce costs and improve efficiency; and deepening collaboration with upstream and downstream partners to enhance supply chain resilience. The Company will continue introducing high-value innovative products and expanding into new energy vehicle and overseas emerging markets to achieve sustainable growth.
Media Contact:
Investor Relations
Prinx Chengshan Holdings Limited
Email: investor@prinxchengshan.com
Website: www.prinxchengshan.com
About Prinx Chengshan Holdings Limited
Prinx Chengshan Holdings Company Limited (Stock Code: 1809.HK) is a Cayman Islands-incorporated modern enterprise specializing in tire design, R&D, manufacturing, and sales. As one of China’s most influential tire companies, it currently operates production bases in Rongcheng, Shandong, China and Chonburi, Thailand. The Company’s four brands—PRINX, Chengshan, Austone, and Fortune—covering all-steel radial tires, semi-steel radial tires, and bias tires for passenger, commercial, industrial, agricultural, and specialt vehicles. Committed to innovation, Prinx Chengshan delivers green, safe tire products and premium services, advancing intelligent mobility and sustainable lifestyles worldwide.
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