On Dec 22th, the Annual Meeting of World Managers jointly held by World Brand Lab, World Media Lab and World Manager Group was held in Beijing. Chengshan tire, a brand of Prinx Chengshan, won the title of top 10 influential brands of China tire.
World Brand Lab is presided over by Robert Mundell, the Nobel laureate economist and the father of Euro. Its experts and consultants are from Harvard, Yale, MIT, Oxford, Cambridge and other top universities in the world. At present, it is recognized as one of the three major brand value assessment institutions in the world.
This year's meeting has carried out in-depth discussion and opinion sharing around the theme of "Good Brands: How World Brands Participate in Green Recovery". Experts and scholars from Harvard University, Peking University and other famous universities, as well as many business leaders and media elites attended the meeting and delivered speeches.
In recent years, Prinx Chengshan has been practicing the concept of green and sustainable production. With years of brand reputation accumulation, diversified market layout and forward-looking global strategy, Prinx Chengshan has achieved sustained growth, showing strong development resilience, and gradually released its brand power. Chengshan winning the title of Top 10 Influential Brands of China Tire, is the authoritative certification of the World Brand Lab after it was selected as "China’s 500 most valuable brands" with a brand value of 29.269 billion yuan in August this year.
At the end of the year, the impact of the epidemic continues. The future tire industry needs to promote the green recovery of ecological safety. Prinx Chengshan will always promote the green and intelligent transformation, and will continue to adhere to the excellent products and services to precipitate user reputation, accumulate brand potential energy, and drive the green and high-quality development of tire industry.