Automechanika Dubai 2025 opened grandly in Dubai on December 9. As the largest automotive aftermarket exhibition in the Middle East, it serves as one of the core trade links connecting the Middle East, Africa and Asia. At this exhibition, Prinx Chengshan made a brilliant appearance with its four major brands, namely PRINX, Chengshan, Austone and Fortune, showcasing its overall layout across three key sectors such as commercial vehicle tires, passenger car tires and special tires.

In the commercial vehicle sector, the open shoulder design and optimized pitch count of Austone AAM619H significantly enhance its durability. Additionally, the optimized strip ratio further improves shoulder durability and resists eccentric wear, fully meeting users' demands for high load-bearing capacity and high-durability during prolonged driving on mixed road conditions. As a reliable partner for professional engineering transportation, Chengshan D20 XFENDER PRO is equipped with multiple exclusive technologies such as infinite winding technology and bead load-bearing enhancement technology, along with a comprehensive tread cut-and-puncture resistant system, boasting prominent advantages of high load capacity, long mileage, and low heat generation. The wide tread and new high-mileage tread compound of Fortune RegioDrive 01 improve tire durability, and when combined with the innovative asymmetric 3D tread groove wall design that effectively enhances pattern block stability, the tire service life is significantly extended.

The mining operation scenarios are complex with harsh working environments, imposing extremely high requirements on tire performance. Prinx Chengshan offers customized solutions for mining customers based on mainstream market demands, showcasing its flagship loader tire ELD11 at the exhibition. This tire delivers outstanding load-bearing performance, easily withstanding the weight and dynamic loads from frequent material shoveling during loader operations. It maintains excellent traction across various complex mining terrains such as soft soil and rocks, effectively balancing the dual requirements of efficiency and safety in mining operation. On the other hand, Prinx Chengshan launched the Shandong Off-Highway Tire Project in the first quarter of this year, with a total investment exceeding RMB 1.1 billion and a total floor area of over 100,000 square meters. This project will help fill the gap in the domestic high-end engineering tire sector and promote the sustainable development of the industry through product iteration and innovation.

In the passenger car sector, the Fortune TORMENTA A/T2 adopts an integrated design of shoulder and central pattern blocks, combined with new tread compound formulation. This effectively enhances the overall tread rigidity and wear resistance, delivering exceptional off-road performance. The Prinx AQUILA REV adopts a chamfer design on the longitudinal groove walls and an irregular tread pattern, enabling excellent handling capabilities. Additionally, its new tread compound ensures a tighter bond between fillers and rubber, providing superior wet braking performance and solidly supporting the safe travel of drivers and passengers. As China's first low-profile colored tire product, the Prinx's Color series tires adopt Silenteck noise-absorbing technology and dual anti-photo-oxidation advanced technology. It not only boasts an outstanding appearance and superior texture but also offers excellent noise reduction and anti-aging performance, truly becoming an eye-catching highlight for urban commuting.

In the future, Prinx Chengshan will, relying on its global production layout of "China + Thailand + Malaysia", to promote the coordinated development of the industrial chain and supply chain in the global tire industry. Based on technological innovation as the driving engine and a high-quality product portfolio as the foundation, Prinx Chengshan will deepen its presence in the global market and continuously enhance its international brand competitiveness. Through intelligent manufacturing, it will contribute Chinese wisdom to global green travel and start a new chapter of win-win cooperation with partners.